What I have learned after six years as a Lead UX Designer
After six years working in an ever-changing team in a software development company in Zurich (Switzerland) as a Lead UX Designer, I’ve collected quite a lot ...
Apr 20, 2023 Read More
What video games taught me about Customer Education
Games have a lot to say about learning curves and experiences. Here's how we can turn into the most valuable players.
Apr 20, 2023 Read More
[Processo de pesquisa] Construção de um onboarding de serviços para uma plataforma de saúde
Hoje o produto concorre ao prêmio no Brasil Design Award e me sinto orgulhosa de ter feito parte dessa história com outros designers e profissionais incríveis.
Apr 20, 2023 Read More
Designers and the "middle sibling problem."
The metaphor I’ve always liked to use when talking to someone about my work as a Product Designer is that this professional can suffer from a "middle sibling...
Jun 20, 2022 Read More
If you don’t know where you are going, any road will get you there.
Mark Twain, American writer and humorist, born in 1835, is known for the novels of the heroes Tom Sawyer and Huckleberry Finn. He harshly criticizes the soci...
Feb 14, 2022 Read More
Code of Conduct
All attendees, speakers, sponsors and volunteers at our events are required to agree with the following code of conduct. Organisers will enforce this code th...
Nov 26, 2021 Read More
About us
“A community of women in UX who support each other, push the UX boundaries, and promote female skill and talent.”
Nov 26, 2021 Read More
I don’t want to hear about “imposter syndrome” anymore.
I decided to write this inspired by the article “Stop telling women that they have impostor syndrome” (which I can’t help sharing every time I see it). And a...
Nov 11, 2021 Read More
You wanna fly, you got to give up the shit that weighs you down
Toni Morrison, author and reference for the title of this article (in the original in Song of Solomon) is a black American writer and teacher, born in 1931. ...
Mar 16, 2021 Read More